The Electronic Retailing Association

The ERA Global Newsletter

The ERA Global News Winter Edition 2020 is now available

This edition contains the latest news and information about our three exciting upcoming events: register for the dinners at the Annual Membership Meeting in Frankfurt (February), get ready for registration to open for the ERA Global Conference in Amsterdam (June) - there will be special early bird tickets for fast movers! and consider sponsoring The ERA Global Business Lounge in Chicago at the Inspired Home Show (March). Do read the interview with Derek Miller, President of the IHA, to learn more about the Inspired Home Show and the co-operation with ERA Global.

Have you heard that ERA Global has just introduced a Platinum Membership option? Learn about this, meet our newest Board Member: Mateja Luštek, COO Studio Moderna and read about the latest changes in our organisation as well as the activities of the committees for public affairs and self-regulation.

Every edition, we feature a Member Company Interview with one of our members: this time it's with Joe Advani, Creative Concepts who talks about how the company operates and the new and exciting products coming up in 2020. We are also delighted to include short introductions from three new members of ERA Global: MB Media Europe, iTV Media & IMRA Publishing.

In our article section, this time our focus is on India with two articles: Retail Paradise India: the Opportunities and Challenges by Manuj Goyal (Indology and Pink City) and also Julian Oberndörfer and Neeraj Dhingra's report from their visit to India on behalf of ERA Global - both articles contain lots of interesting facts about the homeshopping market in India and the main players.

If you are interested in learning more about Influencer Marketing, this article is for you: 'How Micro-Influencer Marketing Can Bring Results Throughout the Customer Journey' by Influencer Marketing specialists Levin Vostell and Heidi Kärkkäinen of INFLURY, Berlin.

There is also a very insightful article from Wijnand Jongen, 'Transformation is the Name of the Game' in which Wijnand talks about the trends that are transforming the retail business producing a new state of 'onlification' - well worth reading!

Budd Margolis's article 'Attention Vampires' looks at how the new digital era was created and looks for solutions to combat the more negative aspects (Spoiler Alert: it has nothing to do with vampires!). Budd has also written a moving tribute 'Honoring Joe Segel, 1931-2019' about the life, achievements and legacy of Joe Segel, the founder of QVC, The Franklin Mint and other companies.

The Industry News section including news from Ken Daly, Studio Moderna and our partner in the U.S. PDMI shares news of their 2020 upcoming events.

If you have any comments or would like to submit news or articles, we would be delighted to hear from you.

Best regards,
The ERA Global News Team