What you need to know about our event

Attending the 2022 ERA Global Conference in Amsterdam event is your best chance to grow your global network and find your next bestsellers!

The 3-day conference adresses to the product patent owners, multi-channel and direct-to-consumer companies that sell worldwide on TV, online or via electronic media.

Our annual event is attended annually by approximate 400 representatives of the industry, key-figures, decision makers, marketers from DRTV and Home Shopping networks, as well as Social Media influencers. New products are launched and new business contacts created.

Besides the incentivising panel discussions and the great business networking hub consisting in business club tables and spacious meeting rooms, our conference includes a generous exhibition area.

Each year, the evening events, such as the Opening Reception and the Gala Awards, are highly valued by our attendees, contributing to promoting networking. As of 2019, our association brings you on the first day of the conference an extra event, the First Timer Business Speed Dating, to support companies that are new to our industry. 

The first timers and established companies will be grouped together in approx. 15 min sessions, so that both companies can quickly present who they are and then discuss potential business opportunities. 

Do you want more information? Access the designated categories on top of this page.

Attend our 3 day conference and register as an attendee, exhibitor or sponsor, with ERA GLOBAL members enjoying preferential rates.

How can you register?

Register as an attendee (aquire a 3-day or 1-day conference ticket) or as a partner (exhibitor, meeting facility holder or sponsor) and benefit from 3 days of excellent networking opportunities, meet industry stakeholders and representatives from European authorities. Registration links are available on the registration section

The conference ticket includes admission to all areas, lunch on Monday, Tuesday and Wednesday or on the selected day, soft drinks, water and coffee breaks throughout the conference, as well as to all educational sessions.

If you need a meeting space or you want your brand to be more visible throughout the show, you may consider becoming our partner in Amsterdam. Depending on the partnership package you select, you may have up to 5 free attandance tickets included or access to the meeting spaces. Every conference package is detailed in the Pricing and Sponsorship Booklet on the right handed side of this page, under EVENT DOWNLOADS. Don’t hesitate to contact us if you have inquiries.

Cover photo by Jennie Ramida on Unsplash.

Conference Agenda

Monday 20 June, 2022 (Set up Day)

Event agenda12.00 – 18.00 ERA Office open (for logistics and assistance)

12.00 – 14.00 ERA GLOBAL Committee meetings (members only)

14:00 – 16.00 ERA GLOBAL Board meeting (for board members only)

15:00 – 18.00 Registration open

16.00 – 18.00 ERA GLOBAL Member Meeting/ AGM (for ERA Global members only)

20.00 – 23.00 Exhibitor booth set-up

19.30 – 23.00 ERA GLOBAL Platinum Dinner (by invitation only)

Tuesday 21 June, 2022 (Conference Opening Day)

08.30 – 18.00 ERA Office open (logistics and assistance)

08.30 – 18.00 Registration open

09.00 – 18.00 Show Floor open

09:00 - 13:00  Business Speed Dating event for first time attending companies (doors open 08:45)

The Speed Business Dating event is a popular new initiative which was piloted in 2018. The event aims to support first time attending companies at our conference by meeting with key industry players. More details can be found in our Business Speed Dating section.

12.30 – 14.00 Networking Lunch

18:00 - 19:00 Opening Reception

Wednesday 22 June, 2022 (Conference, Panels and Emma Awards Day)

08.30 – 18.00 ERA Office open (logistics and assistance)

08.30 – 18.00 Registration open

09.00 – 18.00 Show Floor open

09.45 – 17.15 Panel Discussions  - please see the Panel Discussions section for a seperate agenda.

12.30 – 14.00 Networking Lunch

19.30 – 23.00 EMMA Awards Ceremony 2022 and networking event

23:00 – 04:00 EMMA Award Aftershow Party

Thursday 23 June, 2022 (Last Day)

08.30 – 16.00 ERA Office open (logistics and assistance)

09.00 – 17.00 Show Floor open

08.30 – 16.00 Registration open

11:00 – 12.00 Company Forum

12.30 – 14.00 Networking Lunch

Hotel & Travel

The Amsterdam Conference will take place in the famous Amsterdam Hilton from 21 to 23 June 2022. The hotel has excellent conference facilities and will provide a great backdrop for our business meetings and conference events.

HotelHiltonAmsterdamThe iconic Amsterdam Hilton hotel, steeped in history and refinement, sits in the luxurious residential area of Amsterdam, a 10-minute walk from attractions like the Rijksmuseum and Vondelpark. You can relax in the Health Club or unwind after a day at the conference in your newly restyled guest room, spacious suite. The hotel is best known for being the home of John Lennon and Yoko Ono bed in for peace in 1969.

Enjoy pure Italian gastronomy at Roberto’s Restaurant or try creative cocktails in the Half Moon Cocktail Lounge or the Garden Terrace – a peaceful oasis overlooking the hotel’s private marina.

The city of Amsterdam is one of the greatest small cities in Europe and truly has it all! It's famous for its canals, its museums and its historical sights as well as its creative atmosphere, its beautiful houses, the so-called coffee shops and its lively night-life. Amsterdam coverAmsterdam is liberal and laid back, innovative and exciting so there will be plenty to discover before, during and after the conference....and Amsterdam is easy to get to from all over the world!

Hilton CleanStay programme

As organizers we want to assure you that together with our local partners, we are taking all necessary measures to create a safe and healthy environment for all our attendees, employees and partners throughout the conferences. Our measures will supplement and support (and not replace) the rules and regulations of the local and state authorities.Hilton Hotel, our location for the summer event, has developed a global programme that introduces a new standard of hotel cleanliness and disinfection: Hilton CleanStay.

Hilton CleanStay builds upon Hilton's already high standards of housekeeping and hygiene, where commercial grade products and upgraded protocols are currently in use, to ensure Hilton's guests enjoy an even cleaner and safer stay from check-in to check-out. The hotel has developed a global meeting and events programme designed to create event experiences that are clean, flexible, safe and socially responsible. Hilton EventReady with CleanStay will provide curated solutions with creative food and beverage, thoughtful technology resources, elevated standards and practices with redesigned spaces for physical distancing, and reimagined ways to meet and gather.


Click on the video above to relive the excitement of the 2020 EMMA Awards ceremony (the first edition to be held online) and be inspired for 2022.

In 2020, due to the current situation, the 5th EMMA Awards (ERA GLOBAL Multi-Channel Multi-Screen Awards) were held online and broadcast using the latest technologies which provide an immersive digital experience. The event was hosted live in a physical studio in London with guests attending ‘virtually’ and aired worldwide, so that all ERA GLOBAL member companies and friends were able to participate.

Awards are dedicated to ERA GLOBAL members 

The EMMA Awards provide a ceremony to honour the Home Shopping Industry’s most respected individuals. The event provides an exciting awards ceremony that honours networks, suppliers and individuals amongst the ERA GLOBAL members for their ingenuity and creativity and rewards outstanding achievement in the Home Shopping Industry.

The EMMA Awards offers each ERA GLOBAL member the opportunity to recognize a colleague or institution during the ERA GLOBAL Conference. ERA GLOBAL presents the winners work and achievements during the EMMA ceremony and highlights their determination for excellence. This evening allows the conference attendees to gather and share experiences during a powerful and moving occasion.

EMMA Nominations

Nominations open early April. Follow EMMA Awards official webpage for more information and a complete list of the 2020 winners. See you in Amsterdam!

Sponsorship & Show Floor

Sponsoring the ERA GLOBAL Conference gives you direct access to over 400 international leaders, multi-channel specialists and suppliers to the Multi-Channel Home Shopping industry from over 40 countries.Sponsors

This is your chance to get your brand noticed, enhance your company image, increase your network and, of course, grow your business at this unique conference in Europe.

Sponsoring pays off

The cost of sponsoring may be lower than you expect as Sponsors not only get great promotions, but also receive free tickets to the conference as part of the deal (how many depends on your level of sponsorship - Main Sponsor, Gold Sponsor, Silver Sponsor or Bronze Sponsor). 

How can I register as a sponsor?

If you are not familiar with our conferences and you haven't found the information needed in the sponsorship brochure, we would gladly help you find the perfect package for your company. Please contact Ionela Croitorescu - ERA GLOBAL PR, Marketing & Events Director - to discuss which sponsorship package is best suited to your company's needs and expectations.

Our contact details

Tel: +49 (0)8151 5588196
Email: conference@era-global.orgicroitorescu@era-global.org

Exhibitors information

Early bird tickets until 15th March

Exhibiting at the ERA GLOBAL Conference in Amsterdam is the best way to ensure no one can miss your products at the event. We are expecting more than 400 high level attendees and the Expo hall will form the 'hub' of the conference so exhibitors will be right in the heart of the action. 

Exhibition boothExhibitors at the trade show are provided with standardised 3 x 2 m exhibition booths. The booth price quoted in the price list includes the exhibitor sign, lighting, basic furniture and electricity, as well as one free registration. Furthermore, exhibitors can register any additional attendees at a special rate. The ten available booths are booked on the "first come, first served" basis.

For details of the floor plan, exhibition booth space, additional furniture or audio-visual equipment, please refer to the exhibition booklet and the show floor plan in the EVENT DOWNLOADS section of this page. You can also call the conference team on +49 8151 55 66 196 or contact us via email: conference@era-global.org.

Exhibition Open Hours

Tuesday:       09:00 – 18:00
Wednesday:  09:00 - 18:00
Thursday:      09:00 - 16:00

Business Lounge Information

20 Business Lounge tables 

The Business Lounge is very popular at the conference, so book early to make sure you get your space. This is where a lot of meetings are held and business gets done in a suitable working environment. A Business Lounge table arrangement comes with two chairs, a sofa and a table at the show floor. It is a very cost effective, comfortable and convenient way to hold all your meetings and makes it easy for people to find you on the floor plan. 

Business Club tablesYou will have a place to invite people to come see you and to do your follow up emails. Not only does a Business Lounge table feel more professional, but it also gives you a space to use as a base throughout the conference.

Business Club Lounge opening hours

Tuesday,       June 21st:     09:00 – 18:00
Wednesday, June 22nd:     09:00 – 18:00
Thursday,     June 23rd:      09:00 – 18:00

Facilities for meetings with up to 30 participants

Are you planning to hold larger meetings (up to 30 participants), including product presentations? You may consider one of the 13 meeting rooms available at the Amsterdam event.

Each of meeting rooms is equipped with high quality audio video system and a choice of different set-ups. Just send us an email and together we can figure out the most suitable meeting space for you. 

The hotel suites - a more comfortable and posh alternative

Book one of our 34 hotel suites as a less conventional meeting space! These special hotel rooms offer a perfect backdrop to impress your business partners. For an overview of the available suites and prices please refer to the Hotel Suites document on the right hand side of this page. 


If you are interested in a Business Lounge table  or a meeting space and you need further information, please contact us  at conference@era-global.org - our team will gladly help you.

Business Speed Dating Event

On the 21st of June 2022, from 9.00 to 13.00, experienced professionals from the multi-channel industry will meet and welcome newcomers to the industry.
  • Are you new to the industry or in the community?
  • Do you want to grow your business network?
  • Do you want the world to know your products?
  • Do you want to find new channels to sell your products?

If this is the first time that you or your company are attending the ERA GLOBAL conference, consider joining us for our First Timer Business Speed Dating event on 21st June and benefit from an experienced network. Connect, gain a first foothold and make valuable contacts. Let the world and the most influential professionals know about your company and your products!

Newcomers will meet with established industry players and have a chance to present their product(s) and/or make valuable business contacts.  ERA GLOBAL will bring together a balanced mix of product suppliers, distributors and service providers to meet the first timers.

 About the First Timer Business Speed Dating event

On the 21st of June, the first day of the Amsterdam ERA GLOBAL conference, our association brings you the second First Timer Business Speed Dating event, to support companies that are new to our industry. 

The first timers and established companies will be grouped together in approx. 10 min sessions, so that both companies can quickly present who they are and then discuss potential business opportunities. At the end of a meeting session,  the business speed dates will rotate and new parties are introduced to each other.

The win-win outcomes are:

  • The 1st timer receives important business leads. Additionally, he/she might receive guidance on how to be a trusted business partner in this industry.
  • The established industry player is presented with fresh new ideas and potentially a new business partner.

The full Business Speed Dating program will be announced prior to the conference.

Panel of discussions

As ERA GLOBAL is the association for the worldwide Multi-Channel Home Shopping Industry, it is imperative that we offer educational opportunities to members and attendees. Every year ERA GLOBAL organizes the successful panel discussion sessions, known as the MCMS (The Multi-Channel Money Streams Congress), an educational congress held on the second day of the annual conference.

Panels of discussionThe panels include global multi-channel specialists and leaders from diverse sides of the media and the multi-channel retailing industry, so that they can inspire and learn from each other and offer insights into how to monetize new business opportunities.

Every year the panels have a pioneering agenda, covering the emerging challenges affecting the future of the Multi-Channel Industry in the next 3, 5 or 10 years.


ERA Global Panel Sessions 2022

June 22, 2022 - Hilton Amsterdam, Apollolaan 138, 1077 BG Amsterdam, Netherlands


9:45 Welcome

Julian Oberndörfer, ERA Global, Brussels Dieter Brockmeyer, Diplomatic World Institute, Brussels


10:00 Regulation, today’s challenges for transactional business

Tina Baznik, Ljubljana, Julian Oberndörfer, ERA Global, Brussels, Ronald Brohm, React, Amsterdam


10:40 Global Screen Media Outlook

Max Signorelli, Omdia, London


11:00 Discussion Future of the Industry

Moderation Ken Daly, JML, London

Dieter Schneider, Owner Mediashop ATJerome Dillard, Stars FREric Golani, TV Products Hong Kong, Poonam Khubani, Telebrands USA, Jonathan Gregory Oaklawn Marketing, USA/ Japan


12:00 Lunch Break


13: 30 Multichannel Digital Vision

Matthew Scott (Play Human, Islington)


Regional Development

14:00 Smart TV DTC and OTT in the US

Andi Latimer Blue Water Media, Clearwater FL


14:30 Focus on Netflix shoppable TV and the ExMachina TV solution

Jeroen Doucet, ExMachina Group, Amsterdam


15:00 Social Media Commerce in China

Alexandra Stefanov, China Impulse, Frankfurt am Main


15:30 (New) Business in Africa

Isi Abebe, SHOPEXTV, Lagos


16:00 Summary and Goodbye

Dieter Brockmeyer, DWI, Brussels, Julian Oberndörfer, ERA Global, Brussels


16:15 Ends

Welcome Note

Dear Members, Attendees, Exhibitors, Speakers and friends,

Welcome to the 2022 Multi-Channel Home Shopping Conference in Amsterdam. The past two years were unprecedented and unpredictable. I hope you went through these years staying in good health and without any major damages or losses. For this reason, we are very happy, that finally, we meet this year for the first time since 2019 in Budapest. As people say all good things come in threes, we tried Amsterdam 2020 and 2021, but now the pandemic seems to be over and now it is really happening, WELCOME TO AMSTERDAM 2022.   

We have seen unpredictability, drastic changes in consumer behaviour and processes that we were taking for granted almost collapsing. We are facing inflation and in particular the recent months we see an acceleration of question marks regarding our global world order.

It seems more important than ever, that we have a chance to “physically” reconnect, talk to each other, laugh with each other, explore business opportunities and re-bond our global community and worldwide business network.  So just as pre-covid,  let us welcome our visitors from more than 40 countries. Let us inspire each other with new ideas from all over the globe and conduct a successful business and last but not least, meet good old friends and cherish and endeavour the friendship that we have.

Due to this exceptional year, we hold on Monday, June 20th, one day before our conference our 2022 membership meeting. The ERAG members will review our finances, admit the new members and decide upon all other important matters.

We start the conference then on  Tuesday 21st  by embracing all companies that are new to our community with our First Timer Business Speed Dating event. 

On Wednesday 22nd we will have some speakers’ sessions At our annual State of the Industry panel they will be addressing the changes in our industry over the last 12 months and exchange their views on the future of this great industry. As in the past, we have found some great speakers that will present and discuss the latest development and potential new opportunities.

When the second day adjourns we will celebrate our EMMA Awards – the “Oscars” of the Multi-Channel Home Shopping Industry.  We have never seen so many proposals and applications for the awards. We have ten categories and more than 30 applications. We will celebrate the EMMA Awards in Famous Het Sieraad Theatre. Our sponsors have organized some boats so that we will have a short cruise on the Canals to reach our Gala destination. Although we have again many categories this year, we promise to keep the ceremony short and entertaining. We expect to have a great time and look forward to a “glamorous” event – and we will throw a wild afterparty.

Just like last year, we will have a camera team on-site to capture all the great moments of this event. So, whenever you see a camera (and a microphone), please remember to make a happy face as you might be on camera!.  As a very brief GDPR disclaimer, please let us know if you do not want us to use any of your pictures.  

We wish you a great conference in Amsterdam and sincerely hope that you find new business opportunities here, widen your perspective through our panel sessions and  simply enjoy your stay.

Best regards


Dieter Schneider                                                            Dr.  Julian Oberndörfer

Chairman Board of Directors                                          CEO/ Administrateur Delegué

ERA Global                                                                    ERA Global

Event Registration

This Event Took Place On

21 Jun 2022 to 23 Jun 2022

What you need to know before you register

click here to find out ->
Event Location
Hilton Hotel, Amsterdam Apollolaan 138, 1077 BG, Amsterdam, Netherlands.
Event Downloads

For more information on our event, please refer to the documents below.