As the world continues to cope with the ongoing pandemic, reopen economies and return to a new normality, studies are being conducted all over the world on how the COVID-19 crisis has changed the consumer’s behaviour. Home-office, self-isolation and worldwide restrictions have created a backdrop for certain areas of the economy to flourish, including the multi-channel home shopping industry.
How is our industry benefiting from the current ongoing global situation? Why is it important to focus on building the customer's trust and how can companies focus their efforts to reach this goal?
With the goal of delievering a global overview of the impact of the current COVID-19 pandemic on the multi-channel home shopping industry, our association announces the ERA GLOBAL Digital Week, taking place 19th - 23rd April.
Throughout the week we will update our public with best practices from around the world. We will keep the daily presentations short and informative, so that our viewers can benefit from the maximum amount of information in the best timeframe.
Speakers from different regions will share their experiences and views on the impact of the pandemic regarding:
- society, social living, individual activities.
- the economy.
- consumer behaviour and the multi-channel home shopping industry.
Attend our webinars where top professionals from our industry share their perspectives on a post COVID-19 economy and its prospects.
Cover photo by Carlos Muza by Unsplash